2D
Two dimensional works which represent the starting point of my creative journey. Advertising, Graphics, Web, Photos.
Two dimensional works which represent the starting point of my creative journey. Advertising, Graphics, Web, Photos.
Something what I didn’t do for a long long time. Now it happened: I painted. Acrylic on canvas.
It was kind of a contract work. A birthday.
You may guess…..
Once upon a time there was a great Teashop in Vienna. Well that’s what the house owners thought. In real life it was an even better restaurant for traditional food. No Sushi no Shishi. A decorative element was a Fusuma.
The WANZEL-Hotel became a WANZ’inn. An awesome craze. And the apostrophe became the center of the identity.
This happened in Japan. Highly motivated to get my life up and running i drew just for fun spontaneously this little piece.
…about rebranding Publicis Beijing.”
These were the words our CEO Lau in Beijing started his elaborate speech. It climaxed in the announcement to switch the identity from a Lion to a Sheep. It was a fake. We wanted to make people wake up, stand up. Behave the way proud creatives are supposed to. Not doing a nine to five job.
For Publicis Vienna I and my team were supposed to come up with a concept for making apples more popular. Actually apples are easy to carry very handy easy to eat anytime and anywhere. Amongst all the fast food which seems to be so convenient, we start to forget about the advantages which nature provides since ever.
Creative Direction with Publicis for AMA – Agrarmarkt Austria the Organisation which promotes all kind of Austrian Agricultural products.
